adidas Home of Innovation
Goal: Showcase the adidas product innovation pipeline via an on-campus event for the World’s media and influencers. Integrate experiential content, elite athletes and Innovation data.
My role
The centre-pin between Brand Creative, Creative Agency, adidas Innovation, PR & Communications Team. Working together to deliver an industry leading experience.
Creative Strategy, Image & Video Production, Experiencial Content Production
Team & Recognitions
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Creative Director: Eva-Maria Miller
Art Director: Mariona Palau
Art Director: Sofia Pereira
Copywriter: Raksha Jain
Creative Producer: Antony Burger -
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